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STRENGTHS |
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Established wide spread market presence in domastic an export market |
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Rational spread of interest in consumer and industrial products |
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Backword integration with production for all major product groups |
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Continur profile making track record |
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Enjoying Star Export House benefits and status |
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Focus on essential products with long term growth prospects |
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Creation and sustenance of brand equity for domastic and overseas market |
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WEAKNESSES |
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Some of the product are perishable |
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Adherence to consumer rules, regulations and sustenance are tedious |
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building is time consuming |
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agro products are prone to seasonal fluctuation |
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